The Dental Directory and BF Mulholland create strategic alliance

The Dental Directory has entered into a strategic alliance with Ireland-based BF Mulholland to offer a combined range of over 27,000 product lines including consumables, materials and equipment to dental practices, local authorities and hospitals throughout Ireland.

The move provides a direct, in-country responsive service from its purpose built warehouse and offices in Co. Antrim, combined with the flexibility of ordering for next day delivery anywhere in Ireland.

This agreement will now give all customers in Ireland access to the wide range of products and services offered by The Dental Directory's sister companies.

The Dental Directory chief operating officer Mark Stephenson says: "Joining forces with BF Mulholland in Ireland provides our customers with in-country expertise, expands the range of products and services available to its customers and gives us a partner with the same values as us - providing the best possible service to every customer."

BF Mulholland's Managing Director Brian Mulholland says: "Entering into a strategic alliance with The Dental Directory meets our objective to be at the forefront of the dental industry. We're a locally-based company that puts the priorities of our customers before anything else and we are committed to creating the smoothest business relationship possible.

"The Dental Directory gives us and our customers' access to a wider range of products and services, including their UnoDent range of over 3,000 lines, and reinforces our position as the premier one-stop dental shop in Ireland."

BF Mulholland is a full service dental dealer established in 1969 by Brian Mulholland. It is a member of both the British Dental Industry Association and the Irish Dental Trade Association.

It supplies everything a modern dental practice needs from high quality products, to equipment and engineering support.

It employs 32 people based out of its headquarters in Crumlin, County Antrim.

The Dental Directory was founded more than 35 years ago and employs more than 250 people across four UK sites, including a state-of-the-art automated warehouse which houses more than 27,000 product lines.

Dental practices in Ireland should visit www.bfmulholland.com to order their dental supplies.